About

A venture studio for commercial control.

ScAileboard exists because the gap between how a business is reported and how it actually behaves is, for most operators, the entire growth gap.

Founder

Phil Townend.

28 years sat at the intersection of media, tech, data and operations — building and rebuilding commercial systems for tech businesses across Ad/MarTech, AI deep tech, AgriTech, and AI voice and SMS for customer service. UK, Europe, US, APAC, NZ.

Driven growth with corporates (Virgin Media, commercial launch of the world's first IPTV Premier League system in 2006). Regional CRO EMEA/APAC at Unruly, launching 21 offices across 15 markets, through its $200M acquisition by News Corp. CGO at Amplified Intelligence, turning a deep-tech attention data company into global SaaS. 10x revenue and Ops overhaul as CCO at Aimer Farming, transforming an agritech start-up into a globally recognised NZ AgTech leader, with market launch readiness for AU, UK, Ireland and LatAm.

By the numbers

28 years. Six tech companies. One pattern.

Track record

Years scaling commercial systems across APAC, EMEA and the Americas

Reach

21 / 15

Offices launched across 15 international markets (Unruly, EMEA & APAC)

Growth

10–100×

Revenue growth delivered across multiple operator and SaaS roles

Acquisition

5×

CAC reduction via designed and automated marketing systems

Operations

5×

Efficiency gains from CRM and SOP rebuilds across enterprise teams

Exit

$200M

News Corp acquisition of Unruly · 2x 8/9-figure exits over career

Why ScAileboard exists

Three observations that wouldn’t go away.

Strategy decks rarely fix execution.

Most engagements I’d worked on returned beautiful slides and a flat operational reality. The deck was true; nothing changed.

The same leaks repeat across categories.

Different industries. Same control-point failures.

As a commercial leader and investor across MarTech, FinTech, Logistics, Automotive, Service and AgriTech — the pattern is identical. The leak is structural, not industry-specific.

Decisions are made against lagging signals.

Boards see outputs; operators feel inputs. The gap between them is where every avoidable loss lives.

Venture architecture

Studio, not consultancy.

ScAileboard is a venture studio — we diagnose, build, and productise the fixes. We build The Diagnostic, the products that close the leaks (Call Catcher first, more to follow), and the briefing for capital allocators — all from the same operating thesis.

What we won’t do

Open-ended retainers. Strategy decks without instrumentation. Engagements where the deliverable can’t be quantified.

What we will do

Build the systems that make commercial execution behave.

That includes automated voice and SMS AI products, quantified diagnostics, rebuilt control points, and evidence-backed briefings for founders, boards and investors.

We focus where revenue leaks through human delay, poor follow-up, weak handover, inconsistent process or disconnected tools — then we design, build and ship the operating layer that fixes it.